Cycle-Aware Guidance for Female Athletes: Assessing Business Feasibility and Ideating a Female Health App for Athletes

Description

This thesis develops and ideates a cycle-aware mobile app that integrates menstrual tracking with practical guidance on exercise, recovery, fueling, and supplementation. The primary target users are female athletes in endurance and high-training-load environments where menstrual disruption, under-fueling, and bone stress injuries are common. However, the app is intentionally designed to be usable for any woman, recognising that hormone-related symptoms are widespread beyond sport. This project responds to a gap in existing digital tools as many mainstream cycle apps focus on fertility prediction or basic symptom logging and provide generic advice rather than insights with education, athlete-specific advice and actionable advice. Using user outreach, prototyping, social media and secondary research, this project defines user needs and translates evidence-informed concepts into an accessible prototype.

Team

Members

Student: Olivia Grace Mason

Supervisor: Amy Wyron Robinson


Categories

Business, Athletics, Technology